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How Companies Can Be Mindful of their Customers’ Struggles During COVID-19 

Posted by a2g on January 27, 2021

Despite the vaccine roll-out and a potential end of the pandemic on the horizon, cases continue to rise.  So after a long year of struggling with this pandemic, but a hopeful end in sight, it is more crucial now than ever to be sensitive to the struggles of your customers. Proving your brand to be […]

Employee Management During a Global Pandemic

Posted by a2g on January 21, 2021

Employee Management even under normal circumstances is a machine with a lot of moving parts. Successfully managing employees in the time of COVID-19 is a whole other story. More and more businesses are reopening from full or partial shutdowns while relying instead on safety measures such as social distancing and face coverings to regain a […]

One Industry’s Secret to Success: How Automakers Maintain Customer Loyalty in 2020

Posted by a2g on December 10, 2020

The Committed Customer Every business wishes people spoke about their product the way car owners talk about their cars. Whether they’re gathering the neighborhood in their driveway to talk about their new car, or swearing by the car they’ve had for years to anyone who will listen, product-enthusiasm for cars is higher than just about […]

Office Holiday Parties and COVID-19

Posted by a2g on December 2, 2020

Throwing an office holiday party might be a company tradition that has persisted unbroken for decades, or it might be a rather more recent way your company has decided to give back to your employees and boost morale. Either way, with the COVID-19 pandemic continuing into the holiday season, coming up with an effective way […]

Employee Performance Reviews: What’s the Right Frequency?

Posted by a2g on November 10, 2020

While it’s natural to dread the discomfort of being evaluated, or indeed to do the evaluating, constructive feedback is vital to the ongoing development of employees, can bolster the employee-manager relationship, and provide guidance for recognition, rewards, and incentives, as well as course-corrections. That said, as helpful as they might be, it can still be […]

Tips for Managing Customer Complaints This Holiday Season

Posted by a2g on October 29, 2020

Whether you’re in service, retail, or just about any business, the holiday season usually means crunch time. While Black Friday stampedes are hopefully not going to be a thing this year, customer issues and complaints from other avenues might actually be higher than ever. Properly fielding and resolving these complaints can mean the difference between […]

Staying in Touch with Clients Across the Country

Posted by a2g on October 14, 2020

The relationship between businesses and clients is ever-evolving. Now, more than ever, businesses are benefiting from the various ways of building and maintaining these client relationships, turning what may have otherwise been a one-time client into a lifelong one. From CRM to social media, new technology categories have made it easier than ever to stay […]

Virtual Rewards Cards: A Social-Distancing Solution to Employee Loyalty

Posted by a2g on September 18, 2020

Showing employee appreciation and incentivizing employees is turning out to be a concept of tested certainty even in uncertain times. With many companies furloughing employees, working from home has been a great way to keep workers working and keep companies afloat, but it’s not without its own challenges. How do you incentivize, reward, and motivate […]

Truth in Crisis: How The Current Situation Shines a Light on both Good and Bad Examples of Employee Loyalty

Posted by a2g on August 20, 2020

The current crisis has had devastating impacts on public health and business. And while the tragedy of this virus and its toll on individuals and families can’t be overstated, one thing about crisis that often goes overlooked is its revelatory powers. Whether it’s a mirror that shows us ourselves at our worst (panicking, hoarding toilet […]

The Dos and Don’ts When Socializing with Clients

Posted by a2g on August 17, 2020

In plenty of business situations these days, socializing isn’t just acceptable it’s often instrumental in driving business. With the popularization of social media as a marketing platform, reaching and socializing with clients is now faster and easier than ever. That said, socializing only works if it’s effectively implemented. When it’s done wrong, the consequences aren’t […]